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BRANDS, GAMERS, AND ADVERTISING: WHAT'S THE STORY IN 2022?
UNPACKING THE RESULTS FROM THE UK IN-GAME ADVERTISING REPORT
Join us for an exciting live presentation of Anzu’s first proprietary research: The UK In-Game Advertising Report 2022. This will be followed by a panel of ad experts answering your questions and discussing key areas of the report, including:
- The value of gaming as an advertising channel
- The transition of gamers from ‘outsiders’ to ‘insiders’
- The pandemic’s impact on gaming habits
- The move to cross-platform and future predictions

ITAMAR BENEDY
CEO and
Co-Founder
Anzu

MITCH
REAMES
Multimedia journalist Adweek, Washington Post, The Verge,
and more

SHAWN LAYDEN
Former CEO PlayStation Worldwide
Game Studios
WATCH THE WEBINAR

MICHAEL MANNING
Product Manager
Xaxis

ELIZABETH LANE
Head of Research and Measurement
IAB UK

NEIL PUMMELL
Sales Director UK
Anzu

MICHAEL BRENNAN
Expert in research, data, insight, and strategy