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ANZU SPOTLIGHT
How Can Game Studios Unlock Brand Advertising Revenue?
BRIDGING THE GAP BETWEEN TIME SPENT AND AD SPEND IN MOBILE GAMING
Watch the webinar where Lev Kommisarchik, Director of Mobile Games at Anzu, is joined by Itai Cohen from Fyber, Orhun Mert Simsek from APPS, and Andrew Mullins from Realtime Agency, as they discuss the blockers holding advertisers back and what games studios can do to help them feel more comfortable in the space, including:
- How do brand advertisers evaluate the inventory they buy.
- What steps can game developers take to make their inventory more attractive to brands.
- What becoming privacy-compliant means, and what benefits it presents.
![Group 15674-1](https://go.anzu.io/hubfs/Group%2015674-1.png)
ITAMAR BENEDY
CEO and
Co-Founder
Anzu
![Group 15673](https://go.anzu.io/hubfs/Group%2015673.png)
MITCH
REAMES
Multimedia journalist Adweek, Washington Post, The Verge,
and more
![Group 15675](https://go.anzu.io/hubfs/Group%2015675.png)
SHAWN LAYDEN
Former CEO PlayStation Worldwide
Game Studios
WATCH THE WEBINAR
![Orhun Mert Simsek](https://go.anzu.io/hs-fs/hubfs/Orhun%20Mert%20Simsek.png?width=314&height=316&name=Orhun%20Mert%20Simsek.png)
ORHUN MERT SIMSEK
Co-Founder and CMO
APPS
![Itai Cohen](https://go.anzu.io/hs-fs/hubfs/Itai%20Cohen.png?width=314&height=316&name=Itai%20Cohen.png)
ITAI COHEN
VP Marketing & Corporate Strategy
Fyber
![Andrew Mullins](https://go.anzu.io/hubfs/Andrew%20Mullins.png)
ANDREW MULLINS
Head of Programmatic Ads and Reporting
Realtime Agency
![Lev Kommisarchik](https://go.anzu.io/hs-fs/hubfs/Lev%20Kommisarchik.png?width=314&height=316&name=Lev%20Kommisarchik.png)
LEV KOMMISARCHIK
Director of Mobile Games
Anzu