What Advertisers Can Learn From The World of Gaming

GAYMERS, THE ONGOING VIOLENCE DEBATE, DIVERSE REPRESENTATION, AND MORE

Watch the webinar to hear from Natalia Vasilyeva, VP Marketing at Anzu, and Julia Rast, Senior Global Solutions and Innovation Manager at Xaxis, as the pair explore the hugely diverse gaming audience, including what different opportunities it presents to advertisers, and how gaming has become an outlet and an encouragement for many to be who they want to be, as well as:

• How industry players can leverage the D&I found in gaming audiences.
• The impact of diverse representation within video games.
• Why marketers should adopt new approaches to violence in gaming.